Clarify
Nederlands
EnglishMaking management smarter — that's our mission.
Clarify Risk Management grew out of the daily practice of asset management: repairing a lot of damage afterwards, with little justification up front. Since 2017 we've been building the software that moves managers from defect-driven to risk-driven.
From defect-driven to risk-driven.
Managers of roads, bridges, structures and installations face the same question: where do I spend my limited budget? Reacting to damage as it occurs is expensive and unpredictable. The real gain is in looking ahead: what risk do I run, and which measure pays off?
Clarify translates probability × effect into risk costs and a justified multi-year plan, following the PDCA cycle and aligned with ISO 55001. Decisions become traceable and explainable — to management and regulators — and your organisation becomes demonstrably learning.
The people behind Clarify.
Hans Droogh
Over 25 years of experience in risk, asset and quality management. Translates the practice of asset management into a clear, risk-driven methodology.
More about Hans Droogh
Education
Applied sciences, Chemical Technology.
Experience
Twelve years at Akzo Nobel's pharmaceutical division, then an independent consultant from 1997. Specialised in asset and risk management from 2001; now managing partner at Clarify.
Free time
Enjoys healthy cooking and plenty of sport — cycling above all.
Marc Groote Woortmann
Strongly analytical and strategic. Spent years helping organisations optimise their operations, and translates the methodology into workable software and client support.
More about Marc Groote Woortmann
Education
General Operational Engineering (applied sciences) and a postgraduate in Commercial Engineering (Nyenrode).
Experience
After commercial and management roles he found his way into asset-management consultancy. Helps organisations get more return from their assets and supports clients with Clarify.
Free time
Sport (hockey, tennis, running), travel and cooking; a lifelong love of engineering.
Jan Hoff
Physicist and software entrepreneur who previously built his own software companies. Develops Clarify and handles the data imports and integrations.
More about Jan Hoff
Education
Physics at the University of Amsterdam.
Experience
Founder of several software companies, including in financial-administrative software and investment strategies. Now develops Clarify and its integrations.
Free time
A keen cyclist — several times around the globe in total — and a lover of Spain.
“Our mission: use our software to surface a client's risks in good time, so you can act before they materialise.”
What you can hold us to.
Well-founded
Every recommendation traces back to figures, assumptions and scenarios.
Practical
Software that fits how asset managers really work.
Committed
We stay involved, from first analysis to mature use.
Curious what Clarify can do for you?
Book a no-obligation demo, or feel free to get in touch.
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